The trademark ACCELERATION was filed by WPP Luxembourg Gamma Sarl, a corporation established under the laws of the Grand Duchy of Luxembourg (the "Applicant"). The application was published for oppositions on May 1, 2022, and received one opposition filed on July 5, 2022 by Accelerate Media Solutions GmbH on (a) Identity of marks and Goods and Services, (b) Likelihood of confusion. the opponent was represented by Fortmann Tegethoff Patent- und Rechtsanwälte and proceedings were handled in English, and the oppositon was dismissed by the Euorpean Union Intellectual Property Office with decision issued July 5, 2022
The application was filed in English, and English was also language of all opposition proceedings (French was selected as the second language).
Goods And Services
The mark was filed in class 35 with following description of goods:
Business media research and consultation services
Business consulting services for digital transformation
Business and business management services
Business research, strategic planning, advisory and consultation services for others in the field of advertising, marketing, communications, social media, promotions and public relations
Consultancy services in relation to, customer relationship management, marketing and consumer targeting
Customer relationship management services
Digital and online marketing services
Market research and market analysis
Business data analysis services for the purposes of market research, brand strategy, brand research and analysis, marketing and advertising
Trend analysis services
Statistical analysis and compilation for the purposes of market research, brand strategy, brand research and analysis, marketing and advertising
Data processing for the purposes of market research, brand strategy, brand research and analysis, marketing and advertising
Segmentation and profiling of market data
Compiling of information into databases for the purposes of market research, brand strategy, brand research and analysis, marketing and advertising
Management of databases for the purposes of market research, brand strategy, brand research and analysis, marketing and advertising
Provision of information, advice and consultancy relating to the aforesaid
Provision of the aforesaid services on-line from a computer database or a global computer network.
The mark was filed in class 42 with following description of goods:
Design services
Computer services for the purposes of market research, brand strategy, brand research and analysis, marketing and advertising
Information technology consulting services for the purposes of market research, brand strategy, brand research and analysis, marketing and advertising
Technical advice and consultancy services in the field of information technology and marketing
Technological consulting services for digital transformation
Research relating to the computerised automation of advertising and marketing
Product design and development
Editing services for computer programs for the purposes of market research, brand strategy, brand research and analysis, marketing and advertising
Design (creation) and development of market research tools
Creation of virtual and interactive images
Software design and development for the purposes of market research, brand strategy, brand research and analysis, marketing and advertising, computer programming services for the purposes of market research, brand strategy, brand research and analysis, marketing and advertising
Hosting of computer sites (web sites)
Design and development of computer software for the purposes of market research, brand strategy, brand research and analysis, marketing and advertising
Updating and maintenance of computer software for the purposes of market research, brand strategy, brand research and analysis, marketing and advertising
Installation of computer software and computer programs for the purposes of market research, brand strategy, brand research and analysis, marketing and advertising
Development of systems for the storage of data for the purposes of market research, brand strategy, brand research and analysis, marketing and advertising
Rental of computer software for the purposes of market research, brand strategy, brand research and analysis, marketing and advertising
Services of an application service provider, namely, installation, electronic storage, rental, and maintenance of application software that allows users to play and program music, audio, video, text and other multimedia content
Computerised data storage services
Information, research and consultancy services relating to the aforesaid
Provision of information relating to the aforesaid
Provision of the aforesaid services on-line from a computer database or a global computer network.
The mark was filed in class 45 with following description of goods:
Granting of software licences
Granting of technology licences
Granting of licences on intellectual property
Information, research and consultancy services relating to the aforesaid
Provision of the aforesaid services on-line from a computer database or a global computer network.